Western michigan veterinary medical association

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  • September 9 Webinar : Communication in Times of Change

September 9 Webinar : Communication in Times of Change

  • 09/09/2021
  • 7:00 PM - 8:30 PM
  • 465


Registration is closed

Date: Thursday, September 9, 2021
Time: 7:00 pm - 8:30 pm

The WMVMA is thrilled to kick off the fall continuing education series with Shaina Lane of Premier Professional Coaching! This presentation is focused on communication in times of change. Effective communication is a key component to any veterinary practice, and one we take for granted when done well. Over the past two years, communication has become increasingly difficult, impacting office culture, colleague relationships and client satisfaction.

In this session, we will:

  • Identify key work conversations
  • Learn the neuroscience behind why those conversations become difficult
  • Discover tools and techniques to navigate challenging conversations successfully

Whether your focus is running a clinic, building stronger, more collaborative teams or enhancing client relationships, this session is for you!

 Here are the quick details:

  • This meeting is limited to member veterinarians and member technicians only.

  • After registration with the WMVMA, you will receive an email with a link to register with Zoom. You must register with Zoom to get the email invitation to the webinar.

About our speaker:


Shaina founded Premier Professional Coaching in 2019 and brings 20 years of professional experience to the table. She has worked in healthcare, academic medicine, higher education, and the software development industry. She has also coached and consulted with non-profits, financial institutions, and manufacturing. She has been using the CliftonStrengths tool to coach individuals and teams for 15 years.


Shaina holds a Master’s degree in Higher Education Administration with a minor in Sports Management. She holds the SHRM-CP credential and is a Gallup Certified Strengths Coach. She is currently in the final stages of obtaining her Certified Professional Career Coach certification as well.


  • Building authentic relationships with clients, based on trust, and working together on needs analysis and gap assessments.
  • Creating fun and engaging workshops that cover topics such as: Strategic Conversation Skills, Negotiation, Building and Nurturing Trust, GROW model, SMART Goals and Personal Development Planning, Conflict Management, Situational Leadership, and transitioning from a Peer to Manager.
  • Delivering high impact coaching for individuals and teams using the CliftonStrengths assessment to exceed personal and organizational goals.
  • Leveraging the power of Improv comedy training to improve collaboration amongst teams, driving innovation and creativity.

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